Archive for category 4SqTIPS
We just came across this YouTube video Q&A with Dennis Crowley, foursquare’s founder. Dennis adds some good, recent insights into the foursquare platform, foursquare’s growth, foursquare content and how brands are using foursquare.
What questions would you ask if you had 3 minutes and 24 seconds with foursquare’s team?
This post originally appeared on Andy’s blog: Social Media for Social Organizations.
Foursquare is my favorite social network because it intersects with location. Nonprofits, associations, and social organizations can extend the reach of their organization by using foursquare’s tips that are left at venues. When a user checks in to a venue, a tip from that venue will appear in the app. Tips are a growing component of foursquare - accentuated by the new “Explore” tab.
Tips can be created online at foursquare.com or in the mobile app.
Organizations can maximize their presence on foursquare with these tips about tips:
- Blend information about the venue and your organization (Stay relevant!)
- Share something insightful or interesting or amusing… [NWF Example]
- Be “evergreen” – a tip that won’t have an expiration date
- Think “do-able” to inspire users to mark “I’ve done this”
- Leave tips at venues that relate to your target audience
- Add a link back to a related blog post on your site [DigIN Example]
- Include a picture with your tip
- Embed foursquare tips on your website [VisitPA example]
- Promote your tips on Facebook / Twitter
- Thank users for completing your tip (new notifications in the app or by email)
- Bonus: Run a campaign to drive users to complete your tips during a certain time period.
It’s that time of year again! We’re all headed to the Indianapolis Motor Speedway (IMS) to see the greatest spectacle in racing, the Indianapolis 500. While most of you have your Swarm Badge, and some of you even have your Super Swarm badge, with a few key steps and a careful check-in, we can be the proud owner of a Super Duper Swarm Badge.
The key thing about these badges is which venue to check in to. There are countless venues in and around IMS. I have everything from the venue itself to sections in the grandstand. When you first get to IMS, you may check in to those subvenues if you want to, but remember you can only check in three times for every fifteen minutes. About a half an hour before the race starts, pull out your phone and check into “Indianapolis Motor Speedway” on foursquare. If you’re lucky enough to be able to find it on your cell phone app, it’s the only venue that the History Channel has the top tip in the area. If you have to check in from the mobile site (I had to last year) https://foursquare.com/mobile/ it’s the venue with the following info:
4790 W 16th St
Hulman Bl at 5th St
Speedway, IN 46222
Another way you can check in is clicking on our venue (that we’ll be checked in to) and check in with us. Remember with group check in, badges like the swarm badge are only one check in for the day, but you have to be checked in when it reaches the various swarm sizes (50, 250, 500, and 1000) or after it reaches the various swarm sizes (50, 250, 500, and 1000). Also, your check in will only last three hours, so check into the main IMS venue right before the race and enjoy.
We’ve been very pleased with the participation and engagement during #4SQCHAT that takes place on Twitter every Monday at 9p ET. In an effort to make these hour chats more meaningful, we’re going to start recapping the chat on our blog – featuring some favorite participants their comments.
Monday, May 16th: Foursquare Tips
What makes a good foursquare tip?
- Sharing the best nuggets of your favorite spots
- Unexpected, unusual, little-known suggestions and ideas!
- Lasting, relevant information
- Fun facts
- For restaurants, something off the menu
How do you use tips for personal use?
- Leave tips that reflect your personality (or your personal brand)
- Be human
- Share things that your friends would like
How can businesses & brands use foursquare tips?
- Businesses/Brands should show that they are human
- Leave insider tips at relevant venues
- Link tips back to the business blog/website if you can give more detail
What can you do to promote your tips?
- Cross promote with your social sites – share on Twitter and Facebook
- Link or embed tips onto your website
What would you like to improve about tips?
- It would be nice to know when someone has done your tip
- The ability to comment on tips
- Potentially renaming the “mark tip as done” button: Thanks/Like
- A way to edit older tips
- A better way to flag inappropriate tips
What additional thoughts/comments do you have on the subject? Other suggestions for improving future ChatRecap posts?
Earlier this year, foursquare unveiled more information for businesses looking to partner with the location-based service. Now, the company has announced that it is offering a whole new analytics dashboard to internet marketers.
The new analytics dashboard lets internet marketers and business owners have easier access to information from all of their venues. This new management system makes it simple to offering multiple Specials at multiple venues. Plus, marketers will be able to see statistics about their campaigns as those special launch.
This data can easily be downloaded as a .csv file that shows the following information by day: Read the rest of this entry »
It has been fun to add pictures while checking in on foursquare. Here’s a new change that we recently noticed on Facebook. (Some of you may have noticed before us!) Instead of having to click the link to foursquare.com to see the picture, now the image seamlessly appear the status update replacing the map that would normally appear.
I’m really happy that this has happened. I’d sometimes click on links showing [PIC] but this now removes that extra step. Hopefully this starts to work on Twitter soon!
Here’s a recent example that caught our attention.
Are you more likely to share your check ins with pictures on Facebook?
UPDATE – Thanks Brian, for letting us know this has been around for a while.